1. Cecil, Jim.
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2. Abraham, Jay.
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   • "The Sticking Point Solution: 9 Ways to Move Your Business From Stagnation to Stunning Growth in Tough Economic Times." Vanguard Press, 2009.
   • "Mr. X" (book), Abraham Publishing Group, 1997.
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3. Halbert, Gary.
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4. Kennedy, Dan.
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5. Paul, Jeff.
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6. Polish, Joe.
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7. Nicholas, Ted.
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8. Voiles, Brian Keith.
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9. Schwab, Victor O.
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   • "Mail Order Selling: How to Market Almost Anything by Mail." Prentice Hall Press, 1982.
10. Caples, John.
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    • "Making Ads Pay: Timeless Tips for Successful Copywriting." Dover Publications, 2011.
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11. Powers, Melvin.
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    • "Advanced Hypnosis." Wilshire Book Company, 1961.
    • "Dynamic Self-Image Techniques: The Impressional Personality Method." Wilshire Book Company, 1966.
12. Reeves, Rosser.
    • "Reality in Advertising." Knopf, 1961.
13. Collier, Robert.
    • "The Robert Collier Letter Book." Martino Fine Books, 2013.
14. Carlton, John.
    • "Kick-Ass Copywriting Secrets of a Marketing Rebel." Marketing Rebel LLC, 2001.
15. Sugarman, Joe.
    • "Advertising Secrets of the Written Word: The Ultimate Resource on How to Write Powerful Advertising Copy." DelStar, 1998.
16. Schwartz, Eugene.
    • "Breakthrough Advertising." Bottom Line Books, 2004.
    • "The Brilliance Breakthrough: How to Talk and Write So That People Will Never Forget You." Instant Improvement, 1993.
17. Sullivan, Dan.
    • "The 21st Century Agent." The Strategic Coach Inc., 1997.
    • "The Laws of Lifetime Growth: Always Make Your Future Bigger Than Your Past." Berrett-Koehler Publishers, 2006.

Table of Contents

The Book of Insurance Marketing Genius: A Member Toolkit for Dramatic Growth for Agencies

Jim Cecil: The Pioneer of Nurture Marketing 🤝💡

Jay Abraham: The Catalyst of Marketing Innovation 🔍💼

Gary Halbert: The Sultan of Sales Letters 💰🖊️

Dan Kennedy: Disruptor, Innovator, Marketing Maestro 📚🔥

Jeff Paul: Maestro of Shortcut Marketing 🎩📈

Joe Polish: The Wizard of Ethical Marketing 🚀🧼

Ted Nicholas: Billion-Dollar Maestro of Print Media Advertising 🖊️🎯

Brian Keith Voiles: Maestro of Marketing Wordsmithery 🧠🖋️

Victor O. Schwab: The Grand Architect of Direct Mail Advertising 💼🔥

John Caples: The Maestro of Magnetic Copywriting 📝💣

Melvin Powers: The Book Baron of Self-Help 📚💥

Rosser Reeves: The Trailblazer of Television Advertising 💡💣

Robert Collier: The Mastermind of Mail Order Marketing ✍️🚀

John Carlton: The Copywriting Connoisseur 🔥🖊️

Joe Sugarman: Mastermind Behind Direct Marketing Wonders 🚀🛍️

Eugene Schwartz: The Virtuoso of Breakthrough Advertising 🖋️🚀

David Ogilvy: The Father of Modern Advertising 🖋️🚀

Michael Jans: The Bad Boy of the Insurance Industry (wink)😉

BIBLIOGRAPHY

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