The_Ultimate_ACOR_Marketing_Dashboard_SAMPLE (1) (1).xlsx

The_ACOR_Reporter_V5.pdf

The Biggest Breakthrough: KNOW YOUR NUMBERS

• SNAPSHOT
  1. How many leads did we get?
  2. What’s our conversion rate?
  3. What’s our policy-customer-count? (And revenue-customer?)
  4. What’s our rolling 12 month retention?
• DEEP DIVE
  • Leads per campaign
  • Cost per lead (per campaign)
  • Per niche
  • Cost per sale
  • Conversion per CLOSER
  • Policy-customer per niche
  • Per alpha split
  • Retention per niche
  • Per alpha split

ATTRACT

CONVERT

OPTIMIZE

RETAIN