The Biggest Myth in Marketing is...
I have no idea...But I do know that 'MYTH' busting emails are doing great!
'Myth' Mentioned in Subject Lines [Last 90 Days]:
CONSUMER: Open Rate Increase 22%
BUSINESS: Open Rate Increase 28%
"We are sending too much" - WORST STATEMENT IN EMAIL MARKETING
ESPECIALLY for 'Offer Emails'...Sending out your offer email multiple times (building urgency with each send) is an ABSOLUTE 'MUST DO'.
JUST IN: New Random Email Tips...