There are various ways your audience can engage with your Post:
- “See More” button
- Dwell Time
- Clicking on links, videos, presentations, pictures
- Engagement buttons (Like, comment, Share)
As long as it keeps getting engagement, your post stays in the mix and continues to be distributed in the feed.
LinkedIn has three ranking signals to determine what you see in your feed:
1. Personal connections
To determine which posts are most personally related to members, LinkedIn considers...
- Who you work with/have worked with
- Who you’ve interacted with before
2. Interest relevance
- LinkedIn algorithm evaluates what groups you're in & the hashtags, people, and pages you follow
- The algorithm also looks at the language of the post, and the companies, people, and topics mentioned in it
3. Engagement probability
- First the algorithm evaluates the likelihood that you will share, comment, or react to a post
- The model also takes into account timely feedback to content creators. (the quicker it starts raking in interactions, the more likely LinkedIn is to include it in the feeds of others)